Inertia Services

Galerie Anton Janizewski is a contemporary art gallery based in Berlin Mitte that has steadily established itself as an increasingly relevant presence within the international art market over the years. Known for its distinctive curatorial perspective and strong artistic program, the gallery balances contemporary experimentation with cultural depth, creating a platform for emerging and established artistic voices.

The visual identity and web design reflect this evolution through a restrained yet confident aesthetic language. Rather than overwhelming the artwork, the digital experience creates a clear and structured framework that supports the gallery’s curatorial vision. Spacious layouts, balanced compositions, and carefully considered pacing allow exhibitions, artists, and editorial content to exist with clarity and focus.

Art Direction centers around subtle sophistication, drawing inspiration from contemporary publishing, archival systems, and architectural minimalism. Typography selection combines modern serif and grotesk typefaces to create tension between intellectual rigor and contemporary accessibility. The typographic system becomes an essential navigational and visual element throughout the platform.

The colorway remains understated and monochromatic, emphasizing neutrality and timelessness while allowing artworks and exhibition imagery to remain central. Layouts are designed with precision and rhythm, creating a seamless viewing experience across desktop and mobile environments.

Brandmar developed the Web Design, Art Direction, Typography Selection, Colorway, and Layout System, shaping a digital identity that reflects Galerie Anton Janizewski’s growing relevance within Berlin’s contemporary art scene and the wider international art market.

Collaboration: Anton Janizewski, Lilot Kammermeier, Tim Vormbaeumen

Project realized in 2023 - on going ꩜